A self-guided course and toolkit for founders and small businesses who want to win their own coverage, without an agency retainer.
Not every business is ready for a full agency engagement. The PR Studio hands you the exact frameworks we use with clients, broken into simple do-it-yourself steps, so you can land coverage, build authority and get found, on your own terms and your own budget.
It's everything I wish every founder knew about PR, in one place.
What PR really is, what it isn't, and what actually moves the needle.
Finding the hooks journalists genuinely want to cover.
The right contacts, and how to reach them without being ignored.
Emails and releases that get opened, read and answered.
The quick-win framework for landing your first piece of coverage.
Getting found, cited and recommended by AI, not just Google.
If they don't know you exist, you don't have a business.
Any business with a story and a bit of ambition, from solo consultants to product brands. If you've got something worth saying, the method works.
It helps, but it's not essential to start. We'll cover how to make the most of whatever footprint you have, and what to prioritise as you grow.
Absolutely. Most founders aren't writers. The Studio gives you templates, prompts and structures, so you never face a blank page.
Find out in 2 minutes.
Question 1 of 12
Can you explain what makes your business different in one sentence?
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