Young Entrepreneur · The Apprentice winner

Joseph Valente · ImpraGas

Drove national and business-press coverage for Apprentice winner Joseph Valente and his ImpraGas brand.

Joseph Valente · ImpraGas logo

The brief

Raise the profile of young entrepreneur and Apprentice winner Joseph Valente and his heating business ImpraGas across national and business media.

What we did

  • Leveraged Joseph's profile as a young entrepreneur and Apprentice winner
  • Targeted national, business and startup publications
  • Created angles around his book and personal story for feature coverage

The results

  • Recognition via Forbes 30 Under 30
  • Coverage in i News, This is Money and Real Business
  • Features in Just Entrepreneurs, Startups Young Guns and Peterborough Telegraph
  • Broadcast appearance on The Big Questions
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